We are well-versed in every major DSP including: DV360, The Trade Desk, Amazon DSP, Yahoo DSP, Xander, Roku (fka DataXu), and more. Just launched a new instance with a new DSP? Let us set it it up and build out your initial media plans so you can hit the ground running.
One of the issues with programmtic performance is that buyers need to spend too much time pulling data out of the platforms and joining with other data sources. Let us create buyer-specifc, performance-focused dashboards so your team always knows the next move to make.
Clients often want to speak to the 'hands-on-keys' buyers and hear what optimizations are being made and what the logic is behind these moves. We can directly be the client liason and review results with accounts on a weekly or even daily basis.
Learning new DSPs and ad tech platforms can be overwhelming for junior buyers. Having managed and trained dozens of media buyers, We can mentor and train new buyers untl they become prgorammatic optimization gurus.
We focus on your media performance so you can focus on your clients.
Programamtic Media Teams are under-staffed, over-worked and often over-whelmed. Jumping from one fire the the next, media managers and buyers barely have any time to focus on performance and delivering blockbuster results for the client. That's where we come in. Let us analyze, report and make optimizations so you can finally have a dedicated staff member who is soley focused on one thing: PERFORMANCE!
[The Optimization Team] was placed at some of our biggest clients. I always knew that when I put him on a new account, he would be able to jump in and start adding value right away. I always received positive feedback from these clients.
[The Optimization Team] became an invaluable asset to our team during a particularly challenging period of account transition. He was promptly contracted by one of our sister agencies for a similar remit.
They delivered high-quality work I wholeheartedly endorse them to any team or client. I am confident in their ability to exceed expectations.
The Optimization Team definitly guided us through a bumpy start when our team was learning a new platform. I would definitely work with them again if the need arises.